Brad Ferguson

Working everyday to ensure Edmonton and the Capital Region outperforms every other jurisdiction in North America.

Recent Blog Posts

Let’s Talk Brand & Reputation
Posted
What are the first images that come to mind when people think of the word Edmonton? Are they images of festivals and events? Images of young entrepreneurs? Images of blue skies and river valleys? Images of Rogers Place and PCL … Continue reading →
Published at Brad Ferguson
Canada’s Budget for Edmonton Businesses
Posted
Last night at dinner, the discussion on the federal budget was deafening. Everyone was focused on the escalating debt and the deficit, all with spirited and good intention. But beyond the big looming debt number, not one business owner knew … Continue reading →
Published at Brad Ferguson
Global Intention
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After university, I decided to spend a year abroad – something every student should do before they enter the workforce and inherit the conventional view of possibilities. I headed for Japan, fascinated with how this country had emerged post-WWII as … Continue reading →
Published at Brad Ferguson
Talk to the Customer
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When sales were down and anxiety was rising, my ol’ boss George Goeders at Procter & Gamble used to say to me, “You can’t solve it by sitting in here, get out there and go talk to the customer.” Words … Continue reading →
Published at Brad Ferguson
Structure Follows Strategy
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It has been a long time since Alberta had a Ministry of Economic Development & Trade, and it is long overdue. The announcement by Premier Notley last Thursday brought cheers from many across the province, as we can now establish … Continue reading →
Published at Brad Ferguson
Why Are We Waiting?
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There’s a nervousness growing on the streets and in the conversations happening in our coffee shops across Alberta. There is concern and angst among people who are typically risk-takers, adventurers and entrepreneurs. And it’s becoming infectious. And it’s becoming concerning. &...
Published at Brad Ferguson
Relative Advantages at Risk
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Like many, I watched both the Canadian and U.S. political debates last week. And like many I shook my head at the shameless pursuit of these potential leaders to get their media sound bites, as opposed to the much needed … Continue reading →
Published at Brad Ferguson
Entrepreneurs Matter
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Becoming an entrepreneur and starting a business completely changed my life. At first, it was a quest for independence and freedom … to move away from working for someone else, to take the risk, to see if I could do … Continue reading →
Published at Brad Ferguson
Wanted: 100 of Alberta’s Best
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******************************************************* Wanted: Over One Hundred of Alberta’s Best Leaders Role: Dynamic team member responsible for building a better province. Requirements: Abundance of ideas, strategies, policy capacity, courage, accountability, transparency and urgency. Reward...
Published at Brad Ferguson
The King is Dead; Long Live the Queen
Posted
The grumpiness is deafening. The astonishment is mind-numbing. And the continued entitlement is unbelievable. No different than the morning after Iveson was elected as Mayor, no different than when snowboards were first allowed on ski hills, and no different than … Continue reading →
Published at Brad Ferguson