Recent Blog Posts - NikComm Blog

We don't need no stinkin' policy!
Posted
With the advent of new tools like Facebook at Work, you may find yourself trying to govern employee behaviour on internal and external social media. Don't make the policy mistake.
Published at NikComm Blog
How to be a live-tweeting rockstar: 7 Tips for conference planners AND participants
Posted
Conference season is upon us. Whether you're planning one or attending one or more, chances are Twitter will be involved. Here are some 7 tips to make it a success, whichever side of the tweet you're on.
Published at NikComm Blog
Setting and measuring social media ... the SMART way
Posted
How do you know how you’re doing online? Here is a bit of a summary and the slides from the CPRS workshop on January 25.
Published at NikComm Blog
"I'm not a blogger."
Posted
Do you find yourself struggling with blog upkeep? Why not see if you can turn the bane of your office existence into content for articles.
Published at NikComm Blog
Setting and measuring social media objectives doesn't have to suck
Posted
Setting and measuring social media objectives doesn't have to suck
If you dread setting objectives for your social media campaign, or if social media is playing a part in a larger campaign and you have no idea how to show how it contributes, attend this upcoming workshop.
Published at NikComm Blog
Happy Holidays from NikComm!
Posted
May your days be merry and bright And may your digital communication delight!
Published at NikComm Blog
Better social media engagement through "Technology Relations"
Posted
Move over, media relations; it's time for technology relations. If your PR is mediated by technology—and a lot of it is these days—it's time to cultivate your TR skills.
Published at NikComm Blog
3 things to remember when e-collaborating over e-mail
Posted
Humans are attuned to instantly identify and process non-verbal cues. But what happens to non-verbal communication when technology like email or IM replaces face-to-face, verbal interaction? It doesn’t go away, and in fact, it often goes awry.
Published at NikComm Blog
Writing for the Web (all of it): Can Jakob Nielsen and Gawker get along?
Posted
Are web pages staid, boring bits of information and blogs run-on opinions? It's like the left brain and the right brain aren't working together. Why can't we all just get along?
Published at NikComm Blog
What does a PDF have to do with Public Relations?
Posted
What does a PDF have to do with Public Relations?
In the first class of Public Relations and Digital Media at MacEwan University, I spend 90 minutes showing students how to create and optimize a PDF from a Word document. Why? What does this have to do with PR? Quite a bit.
Published at NikComm Blog
6 reasons why Japan rules at Twitter
Posted
The top 5 Twitter accounts in 2013 were Japanese. Japan sets records for live tweeting—143,199 tweets in a single second once. Why has Japanese society so thoroughly coalesced around this particular social media tool? Here are 5 factors.
Published at NikComm Blog
Tips from the Road: Social Media Calls-to-Action in Real Life
Posted
On a recent trip to Jasper, I came across 2 examples of real-world-to-digital-world calls-to-action. One was good, and one was very, very bad. Let's take a look at them and see why they worked, and why they didn't.
Published at NikComm Blog
Game Over? 6 lessons from the bursting of the “gamification” bubble
Posted
Gamification, rather than dying, is simply reaching a maturation crossroads, wherein the hype around it is giving way to a fine-tuning of strategies. Gamification isn’t dead; it’s just that companies are realizing that it’s not the solution to absolutely everything. But it can still be made t...
Published at NikComm Blog
Testing your social media issues management strategy without posting a single tweet
Posted
Missed the workshop at CPRS Ascend 2014 or the IABC talk at the 2014 world summit? Here's the blog version of my conference presentations.
Published at NikComm Blog
Students say ... technology in the classroom: yes, but
Posted
This week, I've been at a course design institute. Today, I asked a student panel what, if any, their frustrations were regarding the use of technology in the classroom. Here's what they had to say:
Published at NikComm Blog
Previous « Page 2 » Next