Recent Blog Posts - Marty's Musings!

Make somebody's WISH come true!
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Make somebody's WISH come true!
One of the joys of having lots of spare time now is 'helping others!' Since I left radio nearly five years ago (wow - really?) I've had the pleasure of working on some tremendous projects in the City of Edmonton. Included in those was three National coast to coast Radiothons for Astral Media...
Published at Marty's Musings!
Cars for Bloggers becomes Trucks for Bloggers!
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Cars for Bloggers becomes Trucks for Bloggers!
I'm a 'two seater' kinda driver. My favorite cars, post kids in the house phase of my life, are the BMW Z4, the Corvette, and Porsche.The only practical use for a back seat, for me, is to hold a bag of groceries or two.So when the cell phone rang last week - and I saw it was a call from my pal Go...
Published at Marty's Musings!
My Dad Drives a Chevrolet!
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My Dad Drives a Chevrolet!
The first 'real neat' car I remember my Father having - was a stunning red 1959 Chevrolet Impala! *click on any picture to enlarge!1959 Chev ImpalaI remember it well and especially because Dad gave me the 'free' t-shirt that came along with it that stated "My Dad Drives a Chevrolet!"  Crazy ...
Published at Marty's Musings!
BMW Run Flat tires - things you learn 'too late.'
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BMW Run Flat tires - things you learn 'too late.'
I had 'one of those days' this past weekend - which, in a positive manner, I will call a -  "learning experience."I have a great car - a BMW Z4 Roadster.  It's a tremendous machine, finely crafted, sheer power when you need it, corners like a dream, and has several wonderful 'safety' fe...
Published at Marty's Musings!
Ten Tips, ok maybe more, on visiting Arizona!
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Ten Tips, ok maybe more, on visiting Arizona!
"So...what are the ten best must see/must things to do in Phoenix?"  Great question - and as a frequent traveller myself - I find that most of the best tips come from 'locals' and not necessarily websites or periodicals from places that you visit so most of this is what "I" believe are the b...
Published at Marty's Musings!
Living - learning - growing - experiencing! Bring it on 2013....
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Living - learning - growing - experiencing! Bring it on 2013....
I'm happy to leave the year 2012 behind but not without some perspective.  As you grow older things change for each of us and you really start to appreciate life all the more with each passing year. I'm blessed to have been born a "Forbes" and for the people that I surround myself with, incl...
Published at Marty's Musings!
If they 'redid' the Internet....
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If they 'redid' the Internet....
I got to thinking today, with the explosion of Social Media in our daily lives, that maybe if they had a chance to do the Internet all over again that it might not really be a bad thing!I feel this way because most of us discovered social media applications mostly on our own over the past several...
Published at Marty's Musings!
Social Media strikes the 'heart chords'
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Social Media strikes the 'heart chords'
I always enjoy my chats with Perry Esler of the Children's Miracle Network.  We worked hand in hand together for about 3 years on the Astral Media Radiothon project awhile back and raised approx. $22 million dollars for kids medical needs/centres 'coast to coast' in Canada.Our chat today&nbs...
Published at Marty's Musings!
The Time Keeper....
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I'm reading the latest book from Mitch Albom now called "The Time Keeper" - and it's very timely because the more I look at all the clues around me it is the plain and simple truth that 'time is running out' for each of us and there's not a damn thing we can do about it.Well almost - because we c...
Published at Marty's Musings!
Social Media redefines "Sports"
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Social Media redefines "Sports"
I was honoured to be invited by the Edmonton Oilers Hockey Clubs new media group to be part of a discussion group to assess their current Social Media platforms.In the room were several of Edmonton's 'bright lights' in the field. (I know - first question - how the hell did YOU fit in?) It was a ...
Published at Marty's Musings!
Open your heart - open your wallet!
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Open your heart - open your wallet!
There are many many great causes to support in the City of Edmonton - and the citizens of our city are "special" to say the least because they continue to donate either their hard earned cash OR their time to make somebody elses life better year after year and cause after cause.In the past three ...
Published at Marty's Musings!
Random thoughts on a rainy day....
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Random thoughts on a rainy day....
The human mind and body are pretty amazing machines....and after both Rayanne and I spent time in 'surgery and recovery' this past month it's amazing to see how quickly the body heals intrusive surgery and the mind numbs the pain from these surgeries. Mine was minor - Rayanne continues to fight ...
Published at Marty's Musings!
Traditional advertising template is changing quickly...
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Traditional advertising template is changing quickly...
With my Radiowise Inc. clients we are focussing on understanding the demographics vs psychographics of media audiences - or 'lifestyle groups' as I call them.Media is sold in demographics (the numbers of people who use your product) while psychographics show a clearer picture of the potential cli...
Published at Marty's Musings!
Built right - from the ground up - great radio stations last a long time!
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Built right - from the ground up - great radio stations last a long time!
It's anniversary year in Edmonton radio. CISN FM turns thirty years old - followed a few months later by CKNG (Joe FM) which launched as CJAX FM - and then CFBR - The Bear turns a ripe twenty years old this September.Former 630 CHED 'legend' Bob McCord (and a LOCAL ownership group) took two kic...
Published at Marty's Musings!
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