I.Y.G.A.

My name is Ashley and I am a Canadian style and life blogger. Why style and life? Well, I love clothes and putting my own outfits together, whether one day they are super simple or sometimes complex depends on my mood! I blog about life because I enjoy giving advice, whether it’s about career, school, love, friends, etc.

Recent Blog Posts

#OOTD: Hello 2018! [NYE Outfit]
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Happy New Year and Happy Sunday! Hello 2018. Yes, I know, it’s already February, but I’ve been travelling, find my balance between making YouTube content, work, staying healthy, and my jewelry line. Anyways, I’m so very excited for this year. For me, 2017 was, for the most part,...
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#IYGAReviews: Fenty Beauty #MATTEMOISELLE Lipsticks are HERE!!! (Lip Swatch Video)
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OKAY SO HERE IT IS. My favorite makeup brand that y’all know I’m obsessed with (and is the reason my bank account suffers everytime she has a collection release), Fenty Beauty, has finally released the Mattemoiselle lipsticks on December 26th! For weeks I’ve been watching the ph...
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Video: NYE Glam Look with Colourpop Golden State of Mind Palette
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Hey there! I hope you are doing great and had an amazing Christmas, or whatever holiday you celebrate at this time! If you celebrated nothing, then I hope you enjoyed some well-deserved days off! Anyways, my friends and I had a gift exchange and my Secret Santa gave me the Colourpop Golden State ...
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Vlog: The C-Tribe Fashion Show
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Vlog: The C-Tribe Fashion Show
Hey there! I hope you’re doing well. On November 25th, I attend the C-Tribe Fashion Show! I vlogged my experience, however, I wanted to write a blog post to supplement it because the C-Tribe Festival isn’t about fashion. The fashion show was the icing on the cake. The real “meat...
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My Hair Dreams Have Come True (VLOG)! #TressesByTrinity
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My Hair Dreams Have Come True (VLOG)! #TressesByTrinity
Hey y’all! Hope you are doing AMAZING. As you may know, I did my own red ombre on the lower half of my hair that I discussed in my post (click here). I call that my red hair “probationary” phase because I had always wanted vibrant red/burgundy/magenta hair and that product let m...
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#IYGAReviews: Pt. 2 Fenty Beauty By Rihanna | My Honest Review On It All
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#IYGAReviews: Pt. 2 Fenty Beauty By Rihanna | My Honest Review On It All
Hello, I hope you are having an amazing day thus far. I’ve been really enjoying getting back to making YouTube videos on the regular. Anyways, clearly you are curious about Fenty Beauty makeup products, or you’ve already tried them and just love watching reviews. Either way, I’m...
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#OOTD: My Power Outfit (Faux Fur For Fall)
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Happy Tuesday! It’s October 17th…can you believe how fast October if flying by?! I hope you’ve been enjoying my YouTube videos lately (watch them by clicking here and make sure to subscribe!), I’ve been filming and editing to provide a larger variety of fashion and beauty ...
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I Ombre’d My Hair!
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Hey there! I hope your day is going well! About two weeks ago I dyed my own hair a magenta/red ombre from my dark black/brown roots with NO bleach. I didn’t use typical box dye, I used L’Oreal HiColor HiLights in Magenta with L’Oreal 30 Developer from Sally’s Beauty. It wa...
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Pt. 1 Fenty Beauty by Rihanna | Full Face Tutorial
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Pt. 1 Fenty Beauty by Rihanna | Full Face Tutorial
Hey everyone! I know, I know… you’ve probably already watched ten or more YouTubers rant and rave about Rihanna’s new Fenty Beauty line. Ever since the day of release was announced I knew I was going to be dropping some serious coin on some items, because 1) she’s my favor...
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New Video: Giving A Makeover For the First Time!
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Happy Wednesday! I hope you are doing very well. Right now I’m sitting at work on my lunch, looking out a window. You know what I see? GREY. Grey clouds creating a grey-hued view making me want to do nothing but go back into my bed and watch Netflix. Speaking of Netflix, I just finished... ...
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